How to set up a newsletter for your website. First, why would you need a newsletter? The answer is simple. A newsletter is great for repeat traffic and gives you the ability to converse with your targeted audience. A newsletter is made for garnering subscribers.
According to Wikipedia, a newsletter is used for the following.
A newsletter is a regularly distributed publication that is generally about one main topic of interest to its subscribers. Newspapers and leaflets are types of newsletters. For example, newsletters are distributed at schools to inform parents about things that happen in that school.
Building a list.
Once you have a large list it is easy to broadcast a message to your subscribers asking them to visit your new post (repeat traffic) or inform them about your latest products or services.
One easy way to build a newsletter is by using MailChimp. You basically setup a signup form with MailChimp.
You place this form on your site or blog. Politely ask your visitor to enter their name and email into this form.
How to set up a newsletter for your website
Of course, no one will enter their information without a good reason! One way is by having an informative and highly targeted niche site. It’s possible they will signup just to get your daily, weekly or monthly updates.
Another way is to give them a free offer. This could be an Ebook in your niche or some niche related content in the form of a weekly email.
How to use MailChimp
Is Mailchimp a free service? Well, it’s actually free for your first 2,000 subscribers. The forever Free Plan; is up to 2,000 subscribers and 12,000 emails per month. This is perfect for the newbie WordPress user.
The easiest way to setup your newsletter using MailChimp is to upload their plugin.
First, you will need to become a member. Join MailChimp here. Once you have joined follow the steps below.
Use the plugins upload link in your dashboard install and activate the plugin.
Make sure you are uploading the correct plugin. It’s called the “MailChimp List Subscribe Form”. Do not confuse them with other plugins.
Next, click on the blue connect button. See image below.
Once you have done that it’s time to build your list
Just follow the following link to Create a New List: http://eepurl.com/bub2zr It’s actually a video tutorial on building a list. If for some reason you get stuck just contact us by following this link; Contact us. 🙂
Paul Guzman WordPress Blogger, Advisor, and loves to help other WordPress website users become successful. Father, Husband, Grandfather and all around good guy.